
Kate Cox
CEO, Bray Leino
Twenty-seven years later, she leads the agency as CEO. Appointed CEO at 38, Kate has delivered sustained international growth across the UK, US and APAC while shaping a culture that proves commercial success and people first leadership go hand in hand. Bray Leino is the only agency to rank in B2B Marketing’s Top 5 for more than ten consecutive years, and Bray Leino Events was named Agency of the Year in 2024 and 2025. Flagship wins include PwC, Novo Nordisk, Thatchers Cider, Department for Business and Trade, Cummins and Okta. Her influence is measured not only in revenue, but in loyalty. Staff retention is four times the industry average and client retention close to five times. The agency holds IPA CPD Platinum and signed the IPA People First Promise. Beyond business, Kate drives meaningful change. She helped raise £2 million for North Devon Hospice, serves as a trustee of the 2 Minute Foundation championing environmental action, supports social mobility initiatives, and enabled pro bono work that secured the UK’s first World Surfing Reserve, supporting a £52 million local economy. She built a career inside one agency. Then she built the agency around her values.