Catriona Campbell

Catriona founded an international Tech Design Agency acquired by the global Consultancy firm, EY in 2015.  She has guided some of the world's best-known brands towards digital success She has a well-deserved place in the Digital Hall of Fame & and the King awarded her the MBE in the UK's '24 New Year's Honours, thanks to two decades of outstanding contributions to her technology acumen.   In 2020 she authored a best selling book on AI (AI by Design) , and is the Chair of the Scottish AI Alliance, a Ministerial appointment.  She has worked extensively with government and clients to deploy successful complex AI programs. In 2023 Catriona supported the UK Government for several months to support the UK National AI strategy & activity.